Connan reveals Connan Labs, a hybrid studio and project incubator
The brand wants to re-build some sort of Warholian Factory combining a studio and a creative indubator
PARIS, FRANCE — Connan revealed a new sub-brand Connan Labs is being launched. Starting today, artists and creators can apply to the incubator. The labs will also combine the brand’s own creative studio.
Two kinds of creators can apply: artists (musicians, filmmakers, writers, painters, designers) but also business creators.
By mixing together its own studio and a project incubator, the brand wants to explore new creative possibilities. The labs will also be the occasion to test new forms, and to encourage experiments.
After the creators will be selected, exclusive drops will be announced: EPs for musicians, book projects, NFTs… as well as original collaborations.